Brand guide
The Linked Accounting Alliance brand, ready to use.
Official logos, colors, typography and a short description of the Alliance, for partners, vendors, press and event organizers. Please use these files as they are, and reach out if you need something you don't see here.
Logos
The full logo. Pick the version for your background.
The full logo pairs the brand mark with the name and the Stronger Together line. Use the full color logo on white or light backgrounds, and the reversed or white logo on dark backgrounds and photos. SVG is best for print and design work; PNG files have transparent backgrounds.
Brand mark
Six linked hexagons. For small and square spaces.
The mark on its own works for social profile pictures, app icons and tight spaces. Wherever there is room, use the full logo instead.
Colors
Deep teal and sky blue. Click any value to copy it.
Our two brand colors lead. The supporting colors are the ones our website and documents use for text, backgrounds and accents.
Brand colors
Supporting colors
Printing? Ask us for print color values before you send files to press.
Typography
Two typefaces, both free to use.
Stronger together.
Source Serif 4
Headlines and large statements, in regular weight with italics for emphasis.
Get it on Google FontsBig-firm strength. Small-firm relationships.
Inter
Body text, labels, buttons and everything else.
Get it on Google FontsUsage
A few simple rules keep the logo looking right.
Do
Give it room
- Keep clear space around the logo at least as wide as one hexagon in the mark.
- Keep the full logo at least 120 px wide on screen, or 1.25 inches in print. Below that, use the brand mark.
- Use the full color logo on light backgrounds and the reversed or white logo on dark ones.
- Use the files from this page as they are, scaled evenly.
Don't
Change it
- Stretch, squash, rotate or tilt the logo.
- Recolor it, add shadows, outlines or effects.
- Rearrange, resize or remove parts of it, or retype the name in another font.
- Place it on backgrounds that make it hard to read.
About the Alliance
Tagline and description, ready to paste.
Tagline
Stronger Together
One line
Linked Accounting Alliance is an alliance of elite CPA firms combining shared capacity, AI enablement, and data-informed decision-making to multiply enterprise value for member firm owners.
About Linked Accounting Alliance
Linked Accounting Alliance is an alliance of elite CPA firms combining shared capacity, AI enablement, and data-informed decision-making to multiply enterprise value for member firm owners. Member firms pool certain resources with CPA firms in other markets. Specialists, back office, and ventures that no single firm could justify on its own are built once, owned together, and put to work for every member firm. The Alliance is a Utah-domiciled LLC owned by its member firms, with no outside investors and no fund. Learn more at linkedalliance.co.
Brand questions
Need another format, or a quick OK?
Email info@linkedalliance.co and tell us where the logo will appear. We are happy to help.